In an exciting development for the boating industry, Seamule, a prominent player in marine solutions, has recently become a member of the National Marine Manufacturers Association (NMMA). This collaboration holds great promise for advancing the interests of boaters and anglers across the U.S. and Canada. In this blog post, we'll explore the significance of this partnership and shed light on the incredible work that NMMA does for the recreational boating community.
NMMA: A Powerhouse in Boating Advocacy
With over 1,300 member companies, NMMA is a non-profit organization representing the heart of the boating industry, accounting for more than 80 percent of boats, engines, trailers, and accessories enthusiasts use. NMMA's member-driven approach ensures that revenue generated is reinvested back into the recreational boating sector, bolstering innovation and growth.
Shaping Public Policy for a Thriving Industry
One of NMMA's core missions is to influence public policy at both state and federal levels. The dedicated staff at NMMA work tirelessly to engage with regulators and legislators, addressing the evolving challenges marine manufacturers and consumers face. This advocacy is crucial in safeguarding the interests of boaters and ensuring a vibrant future for the industry.
Discover Boating: Inspiring the Next Generation
NMMA's Discover Boating campaign is a hopeful way to engage a younger, more diverse audience. By focusing on getting the next generation of boaters on the water, Discover Boating has made significant strides. DiscoverBoating.com hosted a staggering 4.2 million visitors in the past year alone and facilitated 1.5 million referrals to member boat manufacturer websites. This initiative connects potential buyers with the tools they need to start boating and fosters a community of passionate enthusiasts.